Lisa Hope

Digital Marketing Strategist

Lisa was born and raised in Gainesville, FL. Proud to be a Double Gator, Lisa earned both her bachelor’s and master’s degree in communications from the University of Florida. She brings over a decade of experience in marketing to FMG. Lisa worked in digital marketing for a variety of industries, including publishing, entertainment, nonprofit and higher education. In 2017, she created and launched a master’s program in digital strategy at the University of Florida, where she leads and oversees the program as program director and professor. Her strengths include copywriting, inbound marketing, and digital strategy.

Fun Fact: With 15 years of competitive swimming under her belt, Lisa has a strong balance of self-discipline and passion. In her free time, Lisa enjoys playing video games and watching Doctor Who with her husband, and obsessing over her dog. Lisa also finished her first novel in 2016.