Welcome to the spot where we share, and occasionally overshare, what’s on our minds. Hopefully, you’ll find it useful, or entertaining, or a good way to kill about 10 to 15 minutes. It’s called the Fish Bowl because it’s open for all to see and anything could be in here. Seriously, anything. You’ve been warned. Enjoy!
Reading is a favorite hobby among our team members, and what better time than National Book Lovers Day to share some of our favorite reading material? Check out the marketing strategy books that have inspired us to delve deeper, try new tactics, and drive results for the brands that we partner with. 1. This is Marketing by Seth Godin If you haven’t heard of Seth Godin, you’ve probably heard some […]Read More »
Does your business have a Google My Business profile? The answer is likely yes, even if you aren’t actively managing it. A better question is, have you claimed yours? If not, get on it! Google My Business is a necessary marketing tool for any business and provides valuable information to current and prospective customers. What Is Google My Business? When was the last time you walked into a restaurant without […]Read More »
Get To Know Your Customers Day is celebrated on the third Thursday of every quarter, and is generally described as “a day to reach out to customers to get to know them better.” While reaching out and chatting with your customers is a great way to get to know them on a personal level, if you want the bigger picture of who your customers are as a group, the best […]Read More »
Unless you’ve been hiding in your doomsday bunker for the last six months (kudos if you have!), you’ve witnessed some behavioral changes in yourself and others this year. The sudden isolation and economic hardship caused by the global COVID-19 pandemic has been life altering for most and completely devastating for many. Even the most fortunate of us have been forced to adapt in unexpected ways, both for our survival and […]Read More »