SESCO Lighting is the nation’s largest lighting manufacturers representative company. If that’s confusing, just think of it this way– they connect the people that want lights with the people that sell lights. SESCO is known for highly valuing external and internal relationships, and 100% of their company stock is owned by employees through an ESOP. So when they hired us to help throw their 50th Anniversary bash, we knew it had to be something special.
SESCO was ready to go all out for the 50th-anniversary celebration. True to their “work hard, play hard” mantra, they provided every single one of their employees with a trip to Disney and a $250 gift card. To make the event as special as possible, we developed banners, customized lanyards, T-shirts, and other grab bag collateral. The result was an event that felt completely unique to SESCO. We also captured the evening’s events with a stunning recap video produced by our friends at Diamond View.
A new era for the company means a new look. SESCO required a website that was sleek and modern, but robust enough to contain their many subdivisions and internal programs. This was a thin line to walk, but we pulled it off by drawing inspiration from the light that passes through prisms, honoring and reimagining their brand for the modern age. The final result is a website that will shine on for years to come.